Threads: more daily users than X?

According to a study posted by Apptopia, Threads has more daily active users than its competitor X (ex Twitter).

Business Insider explains:

"Since the beginning of April, Threads has averaged 28 million daily active users, i.e. people who have opened the app at least once in a 24-hour period, X has averaged 22 million daily active users, 21% less than Threads."

Threads gains ground on X

Although the data collected applies only to the United States, it nevertheless testifies to the growing interest in Threads. Considering the massive criticism X received from the Twittosphere when Twitter was transformed into X, it's clear that the changes Elon Musk's network has undergone have had a considerable impact on its number of active users. But since one man's defeat is another man's opportunity, and despite the lack of studies on the subject, we wouldn't be surprised if a good proportion of Twittos went over to the competition, namely Threads.

Threads reached 100 million members in a very short space of time, with 130 million monthly active users to date, according to Meta.

X: 550 million monthly users

With 550 million monthly users worldwide, X is still a long way ahead of Threads, since Meta's social network boasts 100 million monthly active members.

While the figures speak for themselves, they should be taken with a grain of salt. Admittedly, X is still well ahead of its global rival, but for how long?

Threads is a new social network on which targets, usage habits and trends are not yet sufficiently developed to be analyzed. In its 18 years of existence, X (formerly Twitter), has had ample time to create engaged communities, revolving around a common need: to express oneself.

On Twitter, the idea was clear: give your opinion through very short messages. Although Threads seems to be geared towards the same goal, the network is used differently. Perhaps it's more benevolent, but are the posts just as authentic as the tweets we all used to debate? We're not sure.

Threads is currently developing a number of new features, perhaps generating enough interest from users to make Meta's new network the next platform to surpass one billion subscribers.